I long for those Gymboree days with Raffi singing in the backround his while my mom and I oohed and ahhed over the daisy-print dress for Alex or a lime green sweater vest for Cole. Now we go into shops dripping with sex, and between the daisy duke shorts, disco shirts and stripper-studded ankle boots, I just can't get excited anymore. Once in awhile I'll point out a floral dress I don't completely oppose. That usually gets me a barf signal from my teenage rebel.
What about my stores you ask? The "mom" stores. Sigh. You can only package a banker in so many ways after 14 years. I walk into some of my favorite stores-who I can only hope haven't sold their souls to sweatshops in China or India,btw... But I eye the racks. "have this." "have that" "oh! My button-down shirt comes in purple (eggplant) this season? Fabulous! I only have light purple (violet), red (crimson), white(white), off white (butter), orange (melon),etc. I really do get the feeling that designers say, "It's for the working mom! She won't care...just add some cheap looking bling or a tacky print. It will make her think of her youth!" Really? Oh sure. Like watching Mrs. Roper on Three's Company.
Now, these are obviously the ramblings of a terribly ungrateful wench who has more than enough to wear. So let me end with something a bit more positive. There was one particular purchase that made me feel abundantly good. Have you ever heard of TOMS?
I read about the company and the shoes in Oprah, of course. For every pair of shoes purchased, they make a pair for a kid in need. Yes, some kids in the world don't have shoes to wear. Can you even fathom?
Anyway, the marketing for toms is mainly word of mouth (Oprah probably tipped the scale a bit), but here is my small contribution as well: TOMS. So maybe shopping isn't all bad. I just needed a cause.